Learning Digital Marketing with Alberto

Hello there! Today you are going to learn the differences between Sales and Marketing. You will read definitions of both concepts and will find out how they work together. Additionally, we will also study the concept of digital sales and its relation to digital marketing. Next, I will cover some software solutions or tools for successful Sales and Marketing alignment. Finally, I will wrap up the article with comments regarding Sales and Marketing alignment. Table of Contents What is Sales? Simply put, sales is an activity or business transaction where there is an exchange of money for a good, service, or both. The aim of sales is to reach out to leads, who have shown a certain degree of interest or fit the description of the company’s, or individual’s target customer, in hopes of providing them with a solution, in which the lead has to purchase the products or services offered by the salesman. There are several types of sales including B2C, eCommerce, and Direct S...

Hello there! In this article, you will find out why it is important to understand the basics of HTML, CCS, and JavaScript for digital marketing. You are about to learn easy to understand definitions of these concepts and the relation between them. Furthermore, you will read about how to explore these concepts for your advantage in internet marketing. Finally, you will find out what are some of the best online resources to start learning more about HTML, CSS, and JavaScript. Table of Contents What are HTML, CSS, and JavaScript? Let’s define each of these concepts separately. What is HTML? HTML is an acronym that stands for HyperText Markup Language. HTML is a markup language that is used to structure webpages, web applications, and content. JavaTpoint says, “ HyperText simply means " Text within Text ." A text has a link within it, is a hypertext. Whenever you click on a link that brings you to a new webpage, you have clicked on a hypertext. HyperText is a...